Asendium is delighted appoint to have angel investor, capital advisor and strategist Simon Franklin as Chairperson of the Advisory Board. Having been with Asendium for a year, Simon is excited to work with the Asendium team alongside Tech Advisor, John De Angelis and Legal Advisor, Michale Dodge.

Simon believes that Asendium has an opportunity to be a true global disruptor of an industry. He says,

It's not every day that you meet a founding team that has the drive, ambition and the expertise to execute their vision. It takes much more than just technology solutions to be successful and I have every confidence Asendium has all the building blocks of success.

Who is Asendium?

Founded in 2019, Asendium is an automated compliance document generation system for financial planners. By automating the non-impactful parts of compliance documents, whilst still leaving the client conversations and rationale free for the financial planner to input, Asendium's intuitive and customisable system has proven to increase the efficiencies of financial planners and their teams by up to 90%. Asendium focuses on the micro efficiencies that create a macro impact by turning complex problems into simple solutions.

Scott Miller, Co-Founder and CEO of Asendium explains,

Tech like Asendium already exists – just not in the financial planning profession. By automating the non-impactful parts (the standard risks, warnings and explanations of products and strategies) of compliance documents, it cuts down the time to complete the required documentation by up to 90% – allowing financial planners to increase their profit margins whilst maintaining their high level of client service and compliance requirements.

Asendium is just at the start of their journey. Our mission is to lower the barrier to receiving comprehensive financial advice for every day Australians by enhancing the back-end infrastructure, Asendium will be able to service more financial planners and provide increased efficiencies across the entire advice process.

Currently the Managing Director of Dequity Parnters, Simon is excited to assist Asendium, alongside John and Michael, in their capital raising efforts and commercialisation strategy as they continue to work towards the long-term vision of providing financial planners the tools to deliver next day, comprehensive and personalised advice.

Who is Simon Franklin?
Simon has over 20 years experience as a company director, business strategist and growth influencer. He has a diverse skill set in private equity, risk management, consulting and advisory services - predominately in the financial services industry. His focus is on assisting early stage technology companies enter the Australian and international markets across Europe and Asia Pacific. Simon holds a number of international and domestic directorships.

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